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 Search: Glencoe Marketing Series: Sports and Entertainment Marketing, Student Edition (Glencoe Marketing) : ISBN: 0078614015
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Glencoe Marketing Series: Sports and Entertainment Marketing, Student Edition (Glencoe Marketing)
By: McGraw-Hill
ISBN-10: 0078614015    ISBN-13: 9780078614019
Publisher: Glencoe/McGraw-Hill - 2004-04-13
Paperback | 1 Edition | 398 Pages | Reading Level: Young Adult | List Price: $43.32 (USD) | Sales Rank: 265707
Product Dimensions: 10.7 x 8.3 x 0.8 inches

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The new Glencoe Marketing Series: Sports and Entertainment Marketing examines marketing of sports and sports entertainment as well as the world of entertainment marketing. Developed to meet state standards and objectives, the Glencoe Marketing Series books have been developed for secondary students taking Marketing II courses. Designed as stand-alone, semester-length texts, books in the Glencoe Marketing Series also function as supplemental texts for Marketing I courses that may use Marketing Essentials.


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