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Marketing Strategy and Competitive Positioning
By: Graham J. Hooley John A. Saunders Nigel Piercy
ISBN-10: 0273655167    ISBN-13: 9780273655169
Publisher: Financal Times Management - 2003-11-10
Paperback | 3 Edition | 648 Pages | List Price: $120.00 (USD) | Sales Rank: 1804457
Product Dimensions: 9.33 x 6.89 x 1.34 inches

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